{"id":302,"date":"2019-11-21T11:14:54","date_gmt":"2019-11-21T10:14:54","guid":{"rendered":"http:\/\/blogg.lnu.se\/disa\/?p=302"},"modified":"2019-11-21T11:15:48","modified_gmt":"2019-11-21T10:15:48","slug":"keynote-the-false-truth-about-everybody-being-data-driven","status":"publish","type":"post","link":"https:\/\/blogg.lnu.se\/disa\/?p=302","title":{"rendered":"Keynote: The false truth about everybody being data-driven"},"content":{"rendered":"<p>During this years <a href=\"https:\/\/lnu.se\/en\/meet-linnaeus-university\/current\/events\/2019\/big-data-2019\/\" target=\"_blank\" rel=\"noopener noreferrer\">Big Data Conference at Linnaeus University on December 5-6 2019<\/a> we have several very interesting Keynote speakers, one of them is Tobias Wagenknecht, Head of Data &amp; Analytics at Aftonbladet.<\/p>\n<p><strong>He will talk about<\/strong> how everybody is stressing out, they all feel the urgency to become data-driven. Established businesses disappear and unicorns disrupt the market and question well established work-flows. There is a hysteria about the need to change and to do it all at once over each and every business area. This presentation is supposed to put things into perspective, I will speak about my own mistakes and how the general perception of everybody else succeeding tricks us into feeling bad. In the end you will realise that you are not alone and that changes take time &#8211; no matter how fast paced we have become.<\/p>\n<p>Don&#8217;t miss out on the opportunity to listen to him and take part of the conference by <a href=\"http:\/\/axacoair.se\/go?iTO7qhoH\" target=\"_blank\" rel=\"noopener noreferrer\">signing up here<\/a> by November 25th.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-303\" src=\"https:\/\/blogg.lnu.se\/disa\/files\/2019\/11\/03Tobias-Wagenknecht_1-300x209.jpg\" alt=\"\" width=\"300\" height=\"209\" srcset=\"https:\/\/blogg.lnu.se\/disa\/wp-content\/blogs.dir\/201\/files\/sites\/201\/2019\/11\/03Tobias-Wagenknecht_1-300x209.jpg 300w, https:\/\/blogg.lnu.se\/disa\/wp-content\/blogs.dir\/201\/files\/sites\/201\/2019\/11\/03Tobias-Wagenknecht_1-1024x713.jpg 1024w, https:\/\/blogg.lnu.se\/disa\/wp-content\/blogs.dir\/201\/files\/sites\/201\/2019\/11\/03Tobias-Wagenknecht_1-768x534.jpg 768w, https:\/\/blogg.lnu.se\/disa\/wp-content\/blogs.dir\/201\/files\/sites\/201\/2019\/11\/03Tobias-Wagenknecht_1.jpg 1200w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><strong>More information about Tobias Wagenknecht:<\/strong> Born in Germany, raised in Spain, migrated to Sweden in 2011 &#8211; I consider myself a European data-nerd, who loves the beauty of numbers and charts as much as the satisfaction of\u00a0 being able to come up with an actionable decision instead of just another report. I spent almost half of my life within travel &amp; hospitality and learned a lot about the eternal struggle of making a conservative industry more data-driven. It is a story about many failures, learnings and iterations &#8211; so let&#8217;s have a talk and then try again!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>During this years Big Data Conference at Linnaeus University on December 5-6 2019 we have several very interesting Keynote speakers, one of them is Tobias Wagenknecht, Head of Data &amp; Analytics at Aftonbladet. He will talk about how everybody is stressing out, they all feel the urgency to become data-driven. Established businesses disappear and unicorns [&hellip;]<\/p>\n","protected":false},"author":401,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[459],"tags":[],"class_list":["post-302","post","type-post","status-publish","format-standard","hentry","category-events"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Keynote: The false truth about everybody being data-driven - DISA<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/blogg.lnu.se\/disa\/?p=302\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Keynote: The false truth about everybody being data-driven - DISA\" \/>\r\n<meta property=\"og:description\" content=\"During this years Big Data Conference at Linnaeus University on December 5-6 2019 we have several very interesting Keynote speakers, one of them is Tobias Wagenknecht, Head of Data &amp; Analytics at Aftonbladet. He will talk about how everybody is stressing out, they all feel the urgency to become data-driven. Established businesses disappear and unicorns [&hellip;]\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/blogg.lnu.se\/disa\/?p=302\" \/>\r\n<meta property=\"og:site_name\" content=\"DISA\" \/>\r\n<meta property=\"article:published_time\" content=\"2019-11-21T10:14:54+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2019-11-21T10:15:48+00:00\" \/>\r\n<meta property=\"og:image\" content=\"http:\/\/blogg.lnu.se\/disa\/files\/2019\/11\/03Tobias-Wagenknecht_1-300x209.jpg\" \/>\r\n<meta name=\"author\" content=\"Diana Unander\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Diana Unander\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blogg.lnu.se\/disa\/?p=302\",\"url\":\"https:\/\/blogg.lnu.se\/disa\/?p=302\",\"name\":\"Keynote: The false truth about everybody being data-driven - DISA\",\"isPartOf\":{\"@id\":\"https:\/\/blogg.lnu.se\/disa\/#website\"},\"datePublished\":\"2019-11-21T10:14:54+00:00\",\"dateModified\":\"2019-11-21T10:15:48+00:00\",\"author\":{\"@id\":\"https:\/\/blogg.lnu.se\/disa\/#\/schema\/person\/a322baa56840d8b8d7320bc36fc73c42\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blogg.lnu.se\/disa\/?p=302\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blogg.lnu.se\/disa\/#website\",\"url\":\"https:\/\/blogg.lnu.se\/disa\/\",\"name\":\"DISA\",\"description\":\"Centre for Data Intensive Sciences and Applications\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blogg.lnu.se\/disa\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blogg.lnu.se\/disa\/#\/schema\/person\/a322baa56840d8b8d7320bc36fc73c42\",\"name\":\"Diana Unander\",\"sameAs\":[\"https:\/\/lnu.se\/en\/disa\"],\"url\":\"https:\/\/blogg.lnu.se\/disa\/?author=401\"}]}<\/script>\r\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Keynote: The false truth about everybody being data-driven - DISA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blogg.lnu.se\/disa\/?p=302","og_locale":"en_US","og_type":"article","og_title":"Keynote: The false truth about everybody being data-driven - DISA","og_description":"During this years Big Data Conference at Linnaeus University on December 5-6 2019 we have several very interesting Keynote speakers, one of them is Tobias Wagenknecht, Head of Data &amp; Analytics at Aftonbladet. He will talk about how everybody is stressing out, they all feel the urgency to become data-driven. 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