{"id":396,"date":"2012-11-23T12:05:13","date_gmt":"2012-11-23T10:05:13","guid":{"rendered":"http:\/\/fromlet.bbsresearch.se\/?p=396"},"modified":"2012-11-23T12:05:13","modified_gmt":"2012-11-23T10:05:13","slug":"megatrends-in-north-west-europe","status":"publish","type":"post","link":"https:\/\/blogg.lnu.se\/fromlet-bbsresearch\/?p=396","title":{"rendered":"\u201cMegatrends in North-West Europe\u201d"},"content":{"rendered":"

Views presented by professor Hubert Fromlet, Linnaeus University, at the North-West Conference on November 23, 2012 \/ Hamburg Chamber of Commerce<\/em><\/p>\n

<\/em><\/p>\n

Summary<\/em><\/strong>
\nMegatrend is a big word. China\u2019s entry in the global economy and the increasing demand for commodities are real megatrends. Thus, most megatrends in North-West Europe have be related to global megatrends.<\/p>\n

However, important other trends will be (increasingly) recognized in North-West Europe in the forthcoming years. Having a particular watch on Sweden, certain important developments that concern the forthcoming five or ten years – or maybe in a somewhat longer perspective – can be singled out already today . They are, for example:<\/p>\n

– increasing difficulties to achieve strong governments<\/p>\n

– difficult times for EU (and the euro) to regain confidence in Sweden<\/p>\n

– increasing importance for environmental issues<\/p>\n

– further strengthening position of female leaders<\/p>\n

– increasing individualism (with impact on certain industries and products\/decreasing collectivism<\/p>\n

– increasing pressure on the corporate sector to improve governance and ethical standards<\/p>\n

– increasing need for financial skills (\u201cfinancial literacy) on all levels<\/p>\n

– increasing influence for China in many economic areas<\/p>\n

– better government debt situation than in most other European countries, giving \u00a0good (theoretical) financial resources for future investments<\/p>\n

– increasing need of better\/modernized infrastructure<\/p>\n

– continuous need for meeting demand for homes caused by urbanization<\/p>\n

– demography: need of more efficient and – per capita – cheaper health care<\/p>\n

– higher average age of retirement (new consumption patterns)<\/p>\n

– increasing need of improvements what concerns labor markets (youth), taxes, entrepreneurship, the chain: research\u00e0 innovation \u00e0 production (universities and the creation of new companies included).<\/p>\n

Conclusion:
\nThe medium-term outlook for the Swedish society\/economy points at many promising future commercial opportunities – but also at a substantial number of challenges. <\/em><\/p>\n

<\/em><\/p>\n

Let me finally quote Nobel Prize Winner Paul Samuelson\u2019s words when I met him in the latter part of the 1990s: \u201cIn the global economy, there is no room anymore for comfortable ineffectiveness\u201d. <\/em><\/p>\n

<\/em><\/p>\n

These wise words are still valid today – and also in the future.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Views presented by professor Hubert Fromlet, Linnaeus University, at the North-West Conference on November 23, 2012 \/ Hamburg Chamber of Commerce Summary Megatrend is a big word. China\u2019s entry in the global economy and the increasing demand for commodities are real megatrends. Thus, most megatrends in North-West Europe have be related to global megatrends. 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